Norris Keeps Dam From Bursting by Terry Jones The Hockey Spectator December 22, 1972
Jack Norris is easy to recognize during the depression that struck the Alberta Oilers.
He's the fella with his finger in the dike.
He's probably the only guy on the club who smiled during the November-December drop from first to fourth in the World Hockey Association's Western Division.
Generally when a hockey club goes into a slump, the two goaltenders wear their most conservative suits, stay home and watch television instead of attending public functions, leave the rink from the back door and generally try to remain as inconspicuous as possible.
Not Norris.
Lately, he's been The Franchise. Since the Oilers lost Jim Harrison, Doug Barrie and a host of other players with injuries, Norris is the hero, win or lose.
Despite winning only one of 11 games at one point, Norris has kept his goals-against average respectable. Often as not he's kept the Oilers in games they had no reason to be in.
Oiler Coach Ray Kinasewich started the season alternating Norris with Ken Brown, but had to put a stop to that simply because of the way Norris was playing. Brown was holding his own at the time.
But the real reason Norris is smiling is not so much because he's managed to keep his goals against record down despite the slump but that the bushels per acre are up.
Norris, like Assistant Coach Glenn Hall, has a farm on the Canadian prairies.
This season he and his family took a bumper crop off the 4,000 acres they farm just outside Saskatoon.
As one observer pointed out when speaking of Norris: "Normally the two most pessimistic professions in the world are farming and goaltending."
It's not that kind of year for Norris, although Lord knows he's had them.
"What good does it do to grow wheat if you can't sell it,” he said recently. "We've got thousands of dollars tied up in buildings just to hold
the grain we can't sell from as long as five years ago. But this year, I guess, is going to be a record for wheat sales. It seems like we've sold more wheat in the last six months as we did in the last six years."
The goaltending business is booming right along with the farming business.
"This is the first time in 10 years I've known where I'm going to be. Bill Hunter is paying me major league money with the security that I'll be
in Edmonton for the length of my contract. I just hope I can give him major league goaltending. Before, I never knew where I was going to be tomorrow, I was always the guy they sent in when the score was 6-1. Either that or the guy they sent to the minors."
Norris speaks highly of his fellow farmer Glenn Hall.
Hall, the master who some feel is the greatest goaltender of all time, had a profound effect on Norris' career.
"I was playing badly when I was 17 or 18 and I was down on myself. I wrote Glenn a letter not thinking that he would answer, but he did. He told me to work hard and have faith. I've kept the letter all this time. You don’t know what a difference it makes to have somebody to talk to who understands the position."
"Val Fonteyne was talking to me about it. He was in the NHL for years and everybody was always saying that goal tending was the most important
position in the game and this is the first time somebody has come up with a coach for goalies. It makes sense."